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Notice how both executives define themselves more broadly than their industry or functional labels of the moment. In a world of short job tenure/long middle age, industry or function can change. Think of Lou Gerstner. But there needs to be a solid core self-definition for stability in a professional world that constantly changes. LESSON #2: MASTER AFFILIATION NEEDS Affiliation is the desire to be part of a group that is larger than you. Beyond the pain not having a regular income, lack of colleagues or not being part of a team is the most difficult issue our clients deal with during the external phase of the executive assignments.. Moderate needs for affiliation are ideal for senior executives in the employment assignment phase. You should enjoy being part of a team. When traversing into the project assignment phase of your career, even moderate affiliation needs can be dysfunctional: your value to your client is objectivity. Constant angling to figure out ways of remaining as a permanent guest detracts from that value. Where can you get those affiliation needs met if they are not going to be met by your next employer? Guilds or professional associations are work-related reference groups outside the corporation. These reference groups focus on functions, industry, or specific problems/opportunities. For example: Functional: Financial Executives International, Young President’s Organization, The Executive Committee, Society for Human Resource Management, Turnaround Management Association, California Association of Radiologists, Society for Information Management, American Marketing Association. Industry: Massachusetts Hospital Association, California Biotech Council, National Association of Manufacturers, Florida Orange Grower’s Association, Georgia Medical Association, Institute for Management Consulting, Society for Professional Consulting. Problem/Opportunity: SENG, Association for Corporate Growth, MIT Enterprise Forum, Senior Executive Networking Group, Harvard Business School Alumni Association, American Chamber of Commerce in Berlin. LESSON #3 TRAVERSE BETWEEN PROVINCIAL AND COSMOPOLITAN KNOWLEDGE
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